October 8, 2020
Re: Taxi Marketing Campaign
Dear Taxi Industry Members,
Good news! The SFMTA Board has approved staff’s recommendation to use the remaining balance ($250,000) in the Taxi Driver Fund to support the taxi industry through a marketing campaign. Taxi Services staff is working with the SFMTA Communications/Marketing staff to develop a plan for the campaign, and a critical component will be soliciting input from you. Please feel free to send initial thoughts to sftaxi@sfmta.com, and we will send more information and solicit your feedback as the draft campaign is developed throughout the fall.
Thank you,
SFMTA Taxi Services